The Game Trust at E3

In making my rounds yesterday and today, the general concensus from PR folks is that the first day of the show was amazingly sedate. Everything is more confined, no loud music, no flashing lights that induce seizures … in general a much more professional presentation. Crispy writer Kyle Orland had the same reaction I did when we first arrived at the show: “Where are all the banners?” “Where’s the Humvee?” “Where are the people passing out flyers?” There was no outward appearance at the convention center that anything was going on inside.

Other observations and tidbits from Day 1: 

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For a company that made it known they were NOT having a presence at E3 this year, Activision Blizzard has an interesting way of showing it. True, they do not have a booth and are not showing any games at the LA Convention Center, but Activision does have a press conference scheduled tonight not far from the show. They are keeping it pretty close to the vest about what will be talked about, but we’ll be there to fill you in.

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They had me on standby! Not that it mattered, I got in anyway …

Sitting with Jones, Scott Alexander of Playboy (and Crispy Convert) and Harold. Lots of video screens, loud music and green … everything you’ve come to expect from a press briefing (except the 360 green). It’s a show and supposed to be entertainment. We’ll see if it turns out that way. These turn out mildly entertaining because of the comedic value from people trying to be funny and failing miserably.

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It was supposed to be a simple change-planes layover in Atlanta in my trip from Florida to Los Angeles. 50 minutes, no more. It ended up being three-plus hours on the taxiway when the airport gets shutdown because of thunderstorms that came up quicker than bad sushi.

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